
PORSCHE
Carrera Cup
A press pack was created for Porsche’s international race series, the Carrera Cup, featuring a suite of race day assets designed to bring the excitement of the track to life. At its heart was a reversible coffee table book – one side celebrating the rich heritage of the series, the other showcasing the current drivers and teams competing today. Bold photography, technical detail, and clean design paid tribute to Porsche’s racing legacy while capturing the energy and precision of the modern competition.




